The Ultimate Insider’s Look at our Personal Branding Course

18 months ago, the world changed. People lost loved ones, they lost jobs and, along the way, some also lost who they are.

If the pandemic brought us anything worth keeping, it’s a reminder to step back, review where you’re going and who you want to be, and reset your path.

Authenticity. Living your authentic dream and vision for your life is something that can feel elusive and unattainable for most, but I promise you it’s yours for the taking if you can take some time and get still and honest with yourself.

We’ve built some tools to help you find and articulate your vision, admit your fears, and define how you want to show up in your life. Will this course create a unicorn job that fits your every desire? Maybe not. But, it will help you identify what that next thing is and what you bring to the table in a way that feels connected and aligned with your goals and strengths. 

Whether you’re hunting for a new job or changing career paths altogether, this new world is not an easy one to be in right now. 

As you brave the wilderness, there are 3 things you need to know to set you apart from the crowd and ensure the next step you take is one that moves you in the direction of your dreams:

Where are you going and what is your vision of the future?

Who are you “selling” yourself to?

What is your authentic and unique story?

We’ve made it our mission to help everyone identify and articulate these things for themselves in the hopes that they find alignment with every next step in their journey as we all hit the reset button on our futures and our priorities. 

You may still have questions, so we want to share a bit of a behind-the-scenes look at what you can expect from the Curating Your Authentic Personal Brand course. We would love to see your name on the next enrollment list. 

You deserve this.

What is Curating Your Authentic Brand?

This is your complete personal brand blueprint.

You bring your authentic self, answer deeply and honestly, think critically about who your audience is, and you’ll finish with a high-level story to articulate your personal brand.

Who is Curating Your Authentic Brand for?

You’re a perfect fit for our course if . . .

• You’re looking for a shift in your career path, but not sure what next looks like.

• You’re happy with your current career but looking to move to the next level but not sure how to stand out.

• You’re hunting for that next opportunity and want to be clear and concise with the story of who you are and why you’re unique. 

• You know you have some great skills but don’t know how to make them apparent to your audience.

• You’re ready to say ‘yes’ to yourself, push yourself outside your comfort zone, and be brave enough, to be honest about your goals and what’s holding you back.

Do I need to have any other brand knowledge or training?

Nope! Our modules walk you through everything and ask the right questions to build a foundation for the next step.

I don’t sell anything or own my own business. Can I still get something out of the course?

Definitely! If you have a unique story to tell, this is for you. Be that the story of your business, your products, or your personal offerings, traits, and talents, Defining Your Authentic Personal Brand will help you define those things and start to tell your story from a connected place.

How long is the course?

Course enrollment opens just two times a year, but once enrolled, you have access to all the materials right away (no having to wait for the modules to slowly drip out over several weeks like other courses)!

And how long it takes is totally up to you!

Life happens and priorities change, so this course allows you to take it all at your own pace.

You’ll have access to the course for life, so revisit whenever and as often as you need.

What format is the content in?

The course has introductory videos for each module as well as downloadable PDFs for you to print and scribble all over as you work through the worksheets. 

What kind of support do you offer? 

You might be able to take this course in your pajamas with a glass of wine sitting on your couch, but I promise you’re not alone.

Here are two ways you can expect support throughout your time in the course:

Option A: Email us or DM us. 

There is no such thing as a silly question and if you aren’t comfortable asking publicly, we are happy to keep you anonymous and answer in our stories. I promise that you aren’t the only one wondering about that thing, so we want to share the answer with the world. 

Option B: Get answers directly from us on monthly live Q&A calls

Wish you had us in your ear telling you all the answers to your burning questions? Wish granted! 

With both Brionne and I as well as other students, we promise there will be questions you didn’t even think to ask that can be a real spark of an idea for something you’re struggling with or haven’t gotten to yet. 

Can I see a breakdown of all the modules?

Of course! Without giving away all the good stuff, here’s a description of each module:

Pre-Work: You’ll meet us, dig into your vision, goals, and putting words to your fears. 

Module 1: Define your target audience. Identify their needs and personality and develop a persona. 

Module 2: Define your personal brand. Articulate your unique offerings and how they meet your target’s needs and curate your story at its highest level. 

Module 3: Now what? Now that you have your authentic brand story, we’ll give you next steps for how to bring it to life and how to make the best decisions for your brand moving forward. 

Do I get a completion certificate?

Yes! At the end of Curating Your Authentic Personal Brand, you receive a completion certificate to print and hang as a daily reminder that you’ve crushed it and to live your authentic story. 

Who will I be learning from?

Myself (Tina Caye) and my fellow co-founder of Clover Collective, Brionne Griffin. Here’s a little more about us below: 

Tina Caye
Co-Founder

With a diverse career in creative roles specializing in the development of unique brand identities, marketing communications, design, interactive media, video, and advertising, I am experienced in the management of all aspects of the creative process from concept to production. I have developed creative methodologies that facilitate team success in a variety of industries including healthcare, finance, and government services.

I have the ability to understand client needs and set achievable goals, determining the best solutions for tough creative challenges, providing results that have a real impact. I also believe in strong human connections which lay the collaborative foundation on which creativity can flourish while keeping big-picture strategy in mind. 

With over 15 years of experience, I have a variety of specialties which include: creative direction, project management, ideation, art direction, group leadership, team building, strategy development, building strong client relationships.

 Brionne Griffin
Co-Founder

With an intuitive nature and a penchant for detail-oriented tasks, Brionne brings seven years of experience working at the intersection of visual design and business strategy to clients. While studying Journalism at The University of Texas at Austin, Brionne worked on the web team for Austin PBS, where she managed the website for shows like Austin City Limits and The Daytripper. Upon graduation, she went to Washington, DC to work at PBS headquarters where she helped local PBS stations around the country bring their websites up to modern standards. More recently, Brionne worked at Capital One as lead Art Director for Credit Card, optimizing the customer onboarding journey through improved UX strategy, clear customer communication, and enhanced design of card products and services.

Her passion for cultivating innovative ideas, along with her substantial in-house brand development experience enables her to create seamless and intuitive user experiences for brands that remain authentic to their core. As a true connector and collaborator, she enjoys creating brand strategies for clients in diverse industries and assembling the perfect mix of talent to solve the creative needs of any client.